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How much do survey and market research interviewers earn in Sweden?

Survey and market research interviewers. 970 people employed in Sweden.

25,100SEK

per month is the median salary for survey and market research interviewers in Sweden in 2025. That is 34% lower than the median across all jobs in the country, 38,300 SEK.

−1.2% since 2024

≈ €2,200 / $2,600 at September 2026 exchange rates, before tax.

That is roughly 20,571 SEK after tax in an average municipality, without the church fee.

≈ 145 SEK an hour · 301,200 SEK a year

The hourly figure is the monthly salary divided by 173.3 hours (40 hours a week × 52 weeks / 12 months); the yearly figure is twelve times the monthly salary.

The average salary for survey and market research interviewers in Sweden is 27,400 SEK per month (2025). The median salary is 25,100 SEK. The lowest-paid 10% earn under 21,200 SEK and the highest-paid 10% over 36,500 SEK.

Figures are gross monthly salary before tax, converted to full time. Income tax in Sweden is roughly 30–34% for most earners, plus a national surtax on income above about 51,000 SEK a month.

Average pay
27,400 SEK
Mean gross monthly salary
Lowest 10%
21,200 SEK
Earn less than this
Highest 10%
36,500 SEK
Earn more than this
People employed
970
Statistics Sweden's occupational register 2024

The pay range

How monthly salaries are distributed among survey and market research interviewers in Sweden. The same scale is used in the tables further down.

21,200 SEKLowest 10%25,100 SEKMedian36,500 SEKHighest 10%
Light band: the middle 80 per cent. Dark band: the middle half, earning 24,600–29,300 SEK. The red line is the median salary across all jobs in Sweden.

Survey and market research interviewers pay in the private and public sector

What survey and market research interviewers earn depends a great deal on who the employer is.

Monthly salary by sector and gender
Sector Average pay Median pay Men Women
All sectors 27,400 SEK 25,100 SEK 24,800 SEK 25,900 SEK
Private sector 27,100 SEK 24,900 SEK 24,700 SEK 25,200 SEK
Public sector 29,800 SEK 29,500 SEK – 29,500 SEK
Central government 29,800 SEK 29,500 SEK – 29,500 SEK

Survey and market research interviewers salary after tax in Sweden

What survey and market research interviewers actually take home depends on which municipality they live in. The table shows what 25,100 SEK a month comes to after tax in a few of them.

That is roughly 20,571 SEK after tax in an average municipality, without the church fee.

25,100 SEK a month after tax, by municipality
Municipality Municipal and regional tax After tax
Average municipality 32.38% 20,571 SEK
Stockholm 30.55% 20,874 SEK
Göteborg 32.60% 20,540 SEK
Malmö 32.42% 20,565 SEK
Österåker (lowest tax) 28.93% 21,049 SEK
Dorotea (highest tax) 35.65% 20,117 SEK
  • The best paid 10% earn more than 36,500 SEK, which is roughly 29,170 SEK after tax.

Calculate the salary after tax for survey and market research interviewers

The figures assume an average municipality, no church fee and an age under 66. The calculator takes your own municipality into account.

And if the job goes? Work out unemployment benefit for survey and market research interviewers

Pay for men and women

Median salary for men and women
Gender 20,000 40,000 Median pay Number
Men 24,800 SEK 360
Women 25,900 SEK 610

Women's average salary is 109% of men's average salary in this job.

Statistics Sweden calculates the ratio on average monthly salary, while the table above shows median salaries, so the two do not line up exactly. The figure is also unadjusted: it does not account for differences in age, sector or position.

Survey and market research interviewers salary by age

Pay for survey and market research interviewers normally rises with years in the job.

Monthly salary by age
Age 20,000 40,000 Average pay Men Women Number
55–64 years 28,100 SEK – – –

Pay by level of education

Monthly salary by level of education
Level of education 20,000 40,000 Average pay Men Women Number
Upper secondary education 3 years (ISCED97 3A) 27,400 SEK – 28,700 SEK –
Post-secondary education, less than 3 years (ISCED97 4+5B) 27,600 SEK – – –
Post-secondary education 3 years or more (ISCED97 5A) 27,500 SEK – – –

Survey and market research interviewers salary by region

Statistics Sweden reports pay by job at the level of national areas (NUTS 2), not by county.

Monthly salary by region
Region 20,000 40,000 Average pay Men Women Number
Stockholm 27,900 SEK – 28,600 SEK –
East-Central Sweden 25,700 SEK – – –

Survey and market research interviewers pay growth 2014–2025

Median salary per year. Years with no reported median are skipped. The dashed line marks the break between the older and the newer series at Statistics Sweden; comparisons across it should be made with care.

From 22,000 SEK in 2014 to 25,100 SEK in 2025, +14% in total. Nominal figures, not adjusted for inflation. The lighter part of the line, the years before 2023, comes from an older set of statistics at Statistics Sweden and is not fully comparable with the later years.

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Swedish job titles in this occupation

Statistics Sweden files the following Swedish job titles under SSYK 4226, “marknadsundersökare och intervjuare”. These are the titles you will actually meet in Swedish job ads.

  • Besöksintervjuare
  • Callcenterpersonal, intervju
  • Fältintervjuare
  • Intervjuare, marknads- o. opinionsundersökningar
  • Intervjuare, opinions- o. marknadsundersökning
  • Marknadsundersökare, intervjuare
  • Telefonintervjuare

Frequently asked questions

How much do survey and market research interviewers earn in 2026?

The latest figures are Statistics Sweden's salary structure statistics for 2025, published on 16 June 2026. The median salary was then 25,100 SEK a month before tax, against 25,400 SEK the year before (2024) — −1.2%. Figures for 2026 are normally published in June 2027; until then the 2025 figures are the latest there are, and we do not project our own.

What is the median salary for survey and market research interviewers in Sweden?

The median salary for survey and market research interviewers in Sweden is 25,100 SEK per month before tax (2025). That means half earn less and half earn more. The median across all jobs in Sweden is 38,300 SEK, so survey and market research interviewers sit 34% lower than the typical job.

How much do survey and market research interviewers earn after tax?

The median salary for survey and market research interviewers is 25,100 SEK a month before tax. In an average Swedish municipality, without the church fee and for someone under 66, that works out at roughly 20,600 SEK after tax. The exact figure depends on which municipality you live in — our salary-after-tax calculator works it out.

What is the difference between average and median pay for survey and market research interviewers?

The average (27,400 SEK) is the mean of every salary and is pulled upwards by the highest earners. The median (25,100 SEK) is the salary in the middle of the scale and usually gives a better picture of what survey and market research interviewers typically earn.

How high can the salary go for survey and market research interviewers?

The highest-paid 10% in the job earn more than 36,500 SEK per month. Pay is shaped by sector, experience, level of education and where in the country you work.

Is there a gender pay gap among survey and market research interviewers in Sweden?

Women's average salary is 109% of men's in this job. The median salary is 24,800 SEK for men and 25,900 SEK for women. The figure is not adjusted for differences in age, sector or working hours.

Where in Sweden do survey and market research interviewers earn the most?

Pay is highest in Stockholm, where survey and market research interviewers earn 27,900 SEK per month on average.

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